Radio is one of the most powerful tools to connect with your audience, spark conversations, and drive results. At Genesee Media, we help businesses tap into the unique advantages of local radio advertising to grow their brand and reach their community.
Unmatched Reach
Over 90% of U.S. adults tune into the radio weekly, making it one of the most accessible and widely consumed media platforms. Whether it’s Classic Rock 93.9 WDNY-FM, 105.7 WDNY, Fresh Lake Air WYLF, or Classic Country WOKR, our stations reach diverse audiences across the Finger Lakes and Genesee Valley.
Cost-Effective Results
Radio offers an affordable way to achieve high-impact advertising without breaking your budget. With targeted messaging, even small businesses can see measurable results, like increased foot traffic or brand awareness.
Engaging and Personal
Radio fosters emotional connections with listeners through storytelling and relatable content. Ads that share real stories or local promotions resonate deeply, driving conversations and purchase intent.
Perfect for Local Businesses
Our stations specialize in geo-targeting local audiences, ensuring your message reaches the right people at the right time. From promoting grand openings to seasonal specials, radio amplifies your voice in the community.
Drive Brand Conversations
Radio listeners generate nearly 5 billion weekly brand conversations—more than TV or social media users. These conversations influence buying decisions and build lasting relationships between brands and consumers.
Let Genesee Media help you harness the power of radio advertising to connect with your community and grow your business. Contact us today to learn more!
Learn more about adding radio advertising to your marketing tool kit – and receive a FREE Digital Marketing Report Card